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Avid

The First-Ever Fundraising Operating System

Vertical Focus

All Nonprofits

Virtuous Academy Certified

Academy Certified

Virtuous Certified Integration

Certified Integration

Certified

Virtuous Academy Certified

About

Avid is the Fundraising Operating System that connects the tools fundraisers use every day — unifying data, insights, and execution into one seamless system that delivers strategy and execution on demand. Where CRMs, email platforms, and spreadsheets create silos, Avid connects them — transforming scattered data and manual busywork into one system for fundraising execution. 

With Avid, fundraisers get: Unified Data You Can Trust: donor data that’s finally unified and always current. 

Know Your Donors at a Glance: clear visibility into who’s giving, who’s lapsing, and where to act next. Insights 

With Clear Next Steps: hidden opportunities and risks surfaced with plain guidance on what to do now. 

Always-On Donor Engagement: automated touches that reach donors at the right time across every channel. Launch Winning Campaigns in Minutes: proven strategies turned into ready-to-run campaigns that can be repeated anytime. 

Up-to-Date Reporting Without the Work: board-ready reports that stay current on their own, no exports required. 

Whether you’re a team of one or leading a growing department, Avid gives fundraisers clarity, speed, and confidence by doing the work with you — from data to decisions to campaigns.

  • Built by fundraisers
  • Powered by Impact Architecture
  • Designed for how fundraising actually works

How to activate the integration

Reach out to us any time at https://app.avidai.com/ 

Integration Diagrams

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Features

Insights
Get an in-depth analysis of your donor file to understand where the greatest opportunities exist and what segments are in need of additional attention. This blends data from your CRM, email marketing, advertising, and other sources to create a holistic picture of your program.
Scorecard
Get an understanding of your fundraising progress in seconds with Avid's Scorecard feature. It measures your results related to the most important fundraising metrics: Retention, Acquisition, Reactivation, Upgrade, and Awareness. It also creates projections for the next one to three years based upon current progress with the ability for you to adjust metrics.
Pathways
Pathways are a way for nonprofit organizations to keep their donor data, ad platforms, and email systems in sync on a daily basis. Create custom audiences or use the automated insights to identify unique donor cohorts to push into your various marketing tools.
Benchmarks
Avid AI is rethinking the old nonprofit benchmark report. This FREE tool will give you insights on your fundraising and marketing efforts compared to similar nonprofits with data as recent as the prior day.

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FAQ

Avid turns your Virtuous data into clear, prioritized action.

We aggregate, visualize, and analyze donor data so your team knows:

  • Who to prioritize
  • When to reach out
  • What to say
  • How likely a donor is to give

Instead of reactive fundraising, you get predictive clarity — embedded into your existing workflows.

If you’re using Virtuous, implementation is straightforward.

  • Secure data sync
  • Fast onboarding
  • No heavy lift for your internal team

Most organizations are up and running quickly and begin identifying new revenue opportunities within weeks.

While results vary, organizations typically see impact in:

  • Increased donor retention
  • Smarter portfolio prioritization
  • Higher average gift size
  • Improved upgrade identification
  • Better pipeline visibility

The key outcome isn’t just insight — it’s focused action that drives measurable revenue growth.

Vertical Focus

All Nonprofits

Virtuous Academy Certified

Academy Certified

Virtuous Certified Integration

Certified Integration

Certified

Virtuous Academy Certified